It’s a wrap! Volkswagen’s journey at IIMS 2025 has come to a close, and it was a huge success. Let’s dive into what Volkswagen showcased at this prestigious exhibition in Indonesia this year!
Introducing The All-Electric ID. Buzz Long Wheelbase (LWB)
A day before the IIMS 2025 event concluded, Volkswagen introduced the multi-purpose electric vehicle (MPEV), the ID.Buzz Long Wheelbase (LWB). This electric vehicle from the ID.Buzz family blends the classic Volkswagen Combi design with advanced German technology.
The main advantage of the ID.Buzz LWB lies in its longer dimensions, capable of accommodating up to six passengers, and an impressive torque of 560 Nm. Not only that, the ID.Buzz LWB can travel up to 487 km on a single charge, with an acceleration from 0-100 km/h in just 7.9 seconds!
Its interior is equally sophisticated, equipped with a Panoramic Sunroof with Smart Glass, seats with Memory, Heater, and Massage features, as well as a premium Harman Kardon audio system. With these features, the ID.Buzz LWB excels not only in functionality and comfort but also in style.
In fact, many visitors were impressed after seeing the ID.Buzz LWB in person at IIMS 2025! The iconic classic Volkswagen design combined with cutting-edge German technology created an electric vehicle that is truly exceptional. The ID.Buzz LWB will be a game changer in the Indonesian electric vehicle market, opening up new opportunities for a more practical, stylish, and environmentally friendly electric vehicle revolution in the country.
Providing a New Experience at the Volkswagen Booth
More than just launching a new electric vehicle, Volkswagen also invited visitors to experience stylish driving through their campaign “New Buzz in Life.”
To make it even better, Volkswagen worked with Andien and Laleilmanino on a song inspired by the ID. Buzz. Through this song, Volkswagen aims to accompany your journey with a vibe full of spirit and meaning!
As if that wasn’t enough, Volkswagen also worked with Isha Hening, a renowned visual artist, to showcase an interactive digital art installation at the Volkswagen booth during IIMS 2025. The futuristic visuals, full of color, further strengthened the modern and innovative feel of this campaign.
Double Win at IIMS Award 2025
Psst, here’s the best part! Volkswagen won two awards at the IIMS Award 2025 in the categories of “Best EV Van” and “Best APM Indoor Booth Activity”!
Volkswagen’s achievement highlights our effort in not only sharing automotive knowledge, but also in crafting a booth concept that mixes art and entertainment for visitors.
Through “New Buzz in Life,” Volkswagen invites you to create unforgettable journey moments, iconic driving experiences, and of course, a lifestyle that matches today’s modern trends.
Want to experience the sophistication of the ID.Buzz LWB firsthand? Don’t hesitate to visit a Volkswagen dealer and discover this extraordinary experience! Click here for more info.